Analytics SaaS platform service tailored for TV and media distribution, providing business focussed insight into content performance and audience behaviour. A platform to collect, process and visualise reports of 1st party viewing data – with speed and scale through an intuitive dashboard and data visualisation tools. Data integration engines can enrich value & analysis by fusing 1st and 3rd party user data, ad and programme metadata, commerce, etc. standardise, query and externalise the audience data into your own data ecosystems or online advertising and marketing platforms